Moving at the Speed of e
We are all moving in so many directions. And moving so fast. Multi-tasking is an expectation not an exception. At one point this weekend my home phone and mobile phone (I have two of those) starting ringing at the same time while I was sending a series of emails, and I thought nothing of it. We are all accustomed to moving at rapid fire speeds, and reliant on technology tools to power us there.
I think it’s exactly because of this that I’m really looking forward to jumping off this turbo-transit for a minute and heading to the annual MIMA Summit on Monday. Great keynote speakers, lots of breakout session topics to pick from (I’m strategy track bound), good conversations to listen to and participate in, colleagues/clients new and old to see. And though it will be a jam packed, hurry-check-emails/vms-on-breaks type of day, it will be one where several of us actually stop for a moment to talk about why we interactive marketers do what we do, and what we need to do more of to make it better.
I’m looking forward to it. See you there?
